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Want To Be A Great Content Marketer? Discover Your Inner Teenager
Are you interested in getting to the essence of content marketing’s addictive power over online audiences? Follow a few teenagers on social media. Then, watch and learn. We’re not saying that...
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Four Ways to Make a Desperate Escape from Your Content Marketing Hellhole
Everybody hates tabloid news. It’s fake, slanders people’s names, wastes paper. It’s a burden to society. No normal member of society would ever read that trash. Oh, who am I kidding? Tabloid news is...
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Three Content Marketing Secrets I Learned From Telenovelas
Have you ever watched a telenovela? I have. While flipping through the billion or so channels provided by modern cable companies the other day, I landed on a Spanish-language network. A telenovela —...
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How to Get Your Viral Video More Views
“Let’s make a viral video.” If anyone at work has ever suggested this, you probably responded by banging your head on your desk. I’m not saying viral videos are bad. Without them we wouldn’t have the...
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How to Improve Your Social Media Presence with Pinterest
This is the first installment in a series of posts looking at which social media outlet is best for your brand. Facebook, Twitter, Instagram, LinkedIn, Google+, Pinterest – the number of social media...
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How Telling a Good Story is Key to Your Company’s Success
If you ask an expert marketer how to engage an audience, most will say, “Tell a story.” But a story about what? Superheroes? Overcoming adversity? Rags-to-riches? Improving the world? And how does...
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How to Improve Your Social Media Presence with Twitter
This is the second installment in a series of posts looking at which social media outlet is best for your brand. Our last post talked about which businesses are best suited for Pinterest. Because the...
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How to Improve Your Social Media Presence with Facebook
This is the third and final installment in a series of posts looking at which social media outlet is best for your brand. You don’t need me to tell you that Facebook is one of the most established,...
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Summer’s Hottest New Accessory? A Crystal Ball.
What do weather anchors, Nate Silver, Warren Buffet and the Kentucky Derby have in common? We can’t get enough of their predictions. Think about it. How many times a day do you check your weather app...
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